Creators

Os artigos estão em inglês, o idioma do mercado que a Smart atende. A versão em português vem na sequência.

25 de ago. de 2026

Micro-Influencer Marketing in Gaming: When Small Audiences Outperform Big Ones

A creator with 8,000 followers in the right market can outperform one with 500,000 in the wrong one. The reason is not intimacy. It is arithmetic. Ler o artigo EN 25 de ago. de 2026

How to Find Gaming Influencers: The Vetting Process Brands Skip

Finding creators is easy. Finding creators whose audience actually deposits is the hard part, and it is where most gaming campaigns are lost before they start. Ler o artigo EN